

Aakanksha Gupta leads growth at Drivetrain, specializing in B2B SaaS positioning and go-to-market strategy. She holds an MBA in Finance, which underpins her ability to speak the language of the CFOs and finance leaders Drivetrain serves. She previously led product marketing at Clear (a B2B compliance suite), where she owned the marketing charter for five products, created multi-channel campaigns, and enabled a salesforce of 250+ reps to effectively pitch and demo products. Before Clear, she served as GTM Lead for Southeast Asia at Recko (a financial operations platform) and managed strategic alliances at MoEngage. She also spent over three years at Deloitte as a consultant and business technology analyst. At Drivetrain, Aakanksha writes about marketing strategies and go-to-market best practices for B2B SaaS companies.
Articles by Aakanksha Gupta


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